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The loss of protein, which provides elasticity to our skin's dermal layer, leads to a decrease in collagen and hyaluronic acid, resulting in wrinkles. We developed an eye serum designed to mitigate these wrinkles, combining ginseng extract and retinal.

From the outset, ginseng was our chosen base ingredient for this serum, as it's backed by multiple studies for its effectiveness in reducing wrinkles, thanks to its abundant saponin content.

We were keen on integrating Vitamin A with ginseng, specifically its two cosmetic forms, retinol and retinal. Our primary challenge was to balance ingredient stability while minimizing skin irritation. Hence, we incorporated 2% (active ingredient 0.02%) of liposome-stabilized retinal in our formula, allowing customers to experience retinal's effects firsthand.

Ginseng root extract 10%
In Donguibogam, a Korean herbal medicine book, ginseng was used as an important oriental medicine and recorded as 'Shincho', meaning herb from the gods. Hwang Jini, known as the most beautiful woman in the Joseon Dynasty, used a ginseng decoction as a bath water.
The rich saponin in ginseng helps quickly supply moisture to the skin and maintains it deep inside the skin for a long time to help create healthy skin.

Retinal Liposome 2%
Retinal is a vitamin A derivative and has long been used throughout skincare history to improve wrinkles.

When vitamin A is consumed through food, it undergoes metabolic processes that transform it in the order of retinol -> retinal -> retinoic acid. Retinal, which is converted directly to retinoic acid, works faster and more effectively on the skin than retinol, which must go through the process of becoming retinal.

We used a 'retinal liposome' that was stabilized by breaking the retinal into smaller elements and enclosing it in liposomes and then adding ingredients such as natural lipids and oils. In addition, we blend ingredients such as glycerin, niacinamide, and cholesterol together to create a more effective product.

At Beauty of Joseon, we value cleansing as the most important step in skincare. If neglected, skin impurities and sebum can build up in your pores, potentially causing skin inflammation. Our cleansing oil gently emulsifies and removes these impurities, ensuring a clean and refreshed complexion.

Over time, our team has numerously tested many products to find the perfect base oil for our cleansing solution. We selected Glycine Soja oil as a base for its lightweight yet potent cleansing properties, effectively removing dirt, sebum, and makeup residue. Enriched with ginseng seed oil, our cleansing oil imparts a subtle, calming scent, transforming your skincare routine into a peaceful ritual.

Deep cleansing
Soybean oil is used as the base ingredient to gently dissolve dirt, waste, and makeup residues that accumulate on the skin.

Micellar cleansing technology
Micellar is a particle composed of water and oil. When it comes into contact with the skin, the oil molecules attract and absorb waste and makeup residues like a magnet, while supplying moisture deep inside the skin.

Soybean oil 50%
This is a skin-friendly oil extracted from Glycine Soja consisting of oleic acid, linoleic acid, and linolenic acid. It gently dissolves wastes without clogging the skin pores and, at the same time, acts as a conditioning agent to smooth the skin.

Ginseng seed oil 0.1%
Ginseng seed oil helps to protect the skin from external stimuli. In addition, its unique healthy and cozy grass scent helps you enjoy cleansing more comfortably.

This serum is made for skin that has lost its vitality.
It contains 'ginseng', which has been used as an important herbal ingredient for a long time, and 3% ‘snail secretion filtrate', which creates the best synergy for skin elasticity.

Revitalize Your Skin: Beauty of Joseon Revive Serum Ginseng+Snail Mucin combines snail mucin and ginseng for a powerful skincare experience.
Youthful Radiance: Address acne scar and achieve deep hydration with this serum, leaving your skin plump and visibly youthful.
Versatile Skincare: Snail mucin, ginseng and peptide-rich formula care the skin's barrier, making it suitable for dry, acne-prone skin. Corrects dark spots for an even complexion.
Great Gift: Perfect for grand parents, moms, dads, girlfriends and boyfriends as a birthday gift and event for special occasions. Present your loved ones with this ginseng cleansing oil korean skincare.

Ginseng root water 63%
In Donguibogam, a Korean herbal medicine book, ginseng was used as an important oriental medicine and recorded as 'Shincho', meaning herb from the gods. Hwang Jini, known as the most beautiful woman in the Joseon Dynasty, used a ginseng decoction as a bath water. The rich saponin contained in ginseng helps to quickly supply moisture to the skin and maintain it deep inside the skin for a long time to help create healthy skin.

Snail mucin 3%

Ginseng has been a cherished herb in Korean history, renowned for its benefits to our overall health and particularly our skin. Our Ginseng Essence Water, made with 80% ginseng water, harnesses the natural power of ginseng, nourishing and hydrating the skin deeply. This essence not only supplies your skin with ample moisture and nutrients but also ensures long-lasting hydration.

Ginseng root water 80% + Ginseng complex
In Donguibogam, a Korean herbal medicine book, ginseng was used as an important oriental medicine and recorded as 'Shincho', meaning herb from the gods. Hwang Jini, known as the most beautiful woman in the Joseon Dynasty, used a ginseng decoction as a bath water.
The rich saponin contained in ginseng helps to quickly supply moisture to the skin and maintain it deep inside the skin for a long time to help create healthy skin.

Niacinamide 2%
Niacinamide is helpful in controlling sebum secretion and maintaining the oil and moisture balance of the skin.

Radiant Revelation: Unveil the beauty secrets of Joseon with the Glow Deep Serum, a meticulously crafted blend of rice and alpha-arbutin for unparalleled radiance. Address dark spots, discoloration, and acne scars with a powerful formula enriched with rice and alpha arbutin.
Korean Skincare Essential: Elevate your skincare routine with the Beauty of Joseon Glow Deep Serum, a commitment to timeless k-beauty secrets that unlocks the path to glowing, flawless skin.
Key Ingredients: Rice Water 68%: Moisturizing, hydration and glowing. Alpha-Albutin 2%: Radiance, dark spots, skin protection and pigmentation. Niacinamide: Skin tone, skin barrier and acne care.
Deep Hydration, Rice Bran: Rice bran water moisturizes, enhances suppleness. Experience intense hydration alongside pigmentation correction for ultimate skin health.
Tackle Skin Concerns: Suited for all skin types, even sensitive. Tackle uneven tone, dark spots, and dryness. Reveal luminosity and confidence in your skin's journey.

Rice bran water 68%
Rice has played a very important role as a staple food and skin care ingredient in Korean history.
In the Joseon Dynasty, rice bran water was used like the toner of today, and was called Beauty Water, used for beautiful skin. Rice bran is rich in amino acids and minerals, helping to moisturize dry skin.

Alpha-Arbutin 2%
Alpha-Arbutin works by inhibiting the tyrosinase activity that limits the melanin production in your skin. It is also known to have a 10 times greater effect than regular Beta-Arbutin.

This serum is formulated to alleviate skin discomfort caused by UV exposure and other external stressors.

Our chosen base ingredients are green tea, a renowned antioxidant, and mugwort, a herb acclaimed for its skin-soothing properties. Together, green tea and mugwort hydrate and calm the skin, while panthenol creates a moisture shield, preventing further irritation.

Renewal : Enhanced soothing and moisturization effects

30% mugwort extract was added to enhance Calming Serum’s soothing effect.
The amount of panthenol, which protects the skin from external stimuli, has been increased from 2% to 5% for enhanced moisturization and moisture barrier care.
The new formula further enhances the moisturizing and soothing effects of the original version.

Green tea 50%
'Donguibogan', a traditional medical record in Joseon, records that greean tea keeps the head and eyes clear, and refreshes the energy. EGCG, which is main component of green tea leaf, helps soothe skin damaged by UV rays.

Mugwort 30%
Mugwort has been a very important ingredient throughout the history of oriental medicine. It has a warm nature, so when consumed as tea or food, it facilitates metabolism. As a skin care ingredient, mugwort provides moisture and helps to soothe skin.

Panthenol (Vitamin B5) 5%
As a well-known moisturizing ingredient, Panthenol is converted into vitamin B5 when absorbed into the skin. It binds strongly to moisture and prevents moisture from escaping, effectively keeping the skin hydrated

It is a balm-type cleansing oil that gently melts eye, lip, base makeup and sebum. It contains rice bran and various grain extracts, so the skin does not get dry and remains moist.

Thorough and Gentle Cleansing: Immerse your skin in the Beauty of Joseon Radiance Cleansing Balm for a melt-away experience that effortlessly removes makeup, sunscreen, and dirt. This balm cleanser ensures a deep cleanse without any irritation, leaving your face feeling refreshed and rejuvenated.
Hydration Infusion: Unlike traditional cleanser balm, our balm doesn't strip your skin of its natural moisture. The ultra-hydrating formula keeps your skin moist and hydrated, promoting a healthy and radiant complexion.
No Residue, No Smudging: Revel in the clean sensation as this balm leaves no residue behind. Say goodbye to smudging and hello to a pristine canvas for your skincare routine.
Solid balm texture: It has solid sherbet texture that melts to remove all traces of makeup and impurities at once without stinging eyes

Solid balm texture
A very soft, balm type cleansing balm that gently melts away makeup, excess sebum and skin impurities.

Oil base makeup remover
It gently dissolves mascara and eyeliner makeup, so there is no need to use a separate remover. In addition, it is comfortable to use because it does not blur or irritate the eyes.

Size: 3.38 fl.oz / 100ml

As our skin ages, the amount of moisture and oil in the skin decreases, and when the skin becomes dry, wrinkles form more easily. In addition, when skin moisture is insufficient, our skin secretes more sebum than usual to protect itself. As a result, in a state where moisture is inadequate, the amount of oil becomes excessive, increasing the chance of inflammatory skin problems. Therefore, maintaining the oil-water balance of the skin itself is important for healthy skin.

Our brand's first cream, 'Dynasty Cream', was created to provide rich moisture to the skin and help maintain an appropriate oil-water balance. We have received feedback from many wonderful customers over the past 5 years, and have come to the conclusion that we need to add a moisturizing cream line with new ingredients and a new formula.

For the oily-skin customers, we have developed 'Red Bean Water Gel.'
It has a light gel texture and is full of moisture while minimizing the oily feeling. Red bean extract and 3 types of peptides, key ingredients in this cream, work in concert to replenish moisture and help skin health.

Light moisture-gel formula
'Dynasty Cream' is ideal for dry/combination skin, and 'Red Bean Water Gel' was developed for oily skin with active sebum secretion.

Powerful moisture delivery and pore care
It minimizes the feeling of oiliness and focuses on providing moisture. It contains 'red bean', known to help absorb sebum due to its abundance of saponins, and 'peptides', known to help improve wrinkles.
As a light gel formula, it absorbs into the skin with a delicately fresh feeling.

Haenam red bean extract 44%
Red bean has played an important role throughout Korean history. It was used as a medicine for its important role in the discharge of wastes and used as an ingredient in traditional food as well. Also, as recorded in ancient documents, women in the Joseon Dynasty used it with mung bean to wash their faces. Red beans help with the absorption of sebum, and the saponin in red bean peel helps skin health and elasticity.

Peptide complex
It contains 3 types of peptides (SH-Oligopeptide-1 / SH-Oligopeptide-2 / SH-Polypeptide-1) to aid with skin health by helping to maintain the proper amount of growth factors, which naturally decrease due to aging.
Take an amount about the size of a coin, apply it to the skin, and dab it until properly absorbed.
It is especially ideal for oily skin with excessive sebum.
After absorbing sebum with RED BEAN MASK, apply this cream to replenish your skin’s moisture and create synergy with your pores and skin texture care.

When you are looking for a cleansing product, it is important to check if it has excellent cleansing ability without damaging the skin barrier.
This product is a facial cleanser containing plant-derived extracts obtained from plum and mung bean seeds with a slightly acidic formula.

Hypoallergenic, slightly acidic formula
Healthy skin is slightly acidic because of the acidic components secreted by the sweat and sebaceous glands. When these acidic components decrease, the skin's defense weakens, making it easy for the skin to become sensitive. Green Plum Refreshing Cleanser is a slightly acidic cleanser that helps to cleanse the face without damaging the natural skin barrier.

Moist gel formula
It does not dry out the skin and provides a moist feeling even after cleansing.

Natural Hanbang ingredients
Extracts from plum and mung bean, which have long been used as Hanbang ingredients, help give you a refreshing and moisturizing cleansing

Plum water 24%
According to Donguibogam, plums are sour and non-toxic, and not only do they reduce fever and relieve heartburn, they also quench thirst and rejuvenate muscles and the pulse. Plums are rich in organic acids and vitamins, and have long been used as an herbal ingredient.
They soften old dead skin cells and moisturize the skin.

Mung bean seed extract 3%
Mung beans are effective for exfoliating, so they were made into a face cleanser by grinding them together with red beans, other beans, and rice bran in the Joseon Dynasty.
In addition, the saponin contained in mung bean helps to keep the skin moist for a long time by promoting the creation of moisture.

Our skin goes through a turn-over process of repeating cell regeneration and exfoliation every 28 days. During this process, if the dead skin cells on the skin’s surface clog the pores, inflammation may occur in the pores causing a darkening of the skin tone by preventing new cell regeneration.

We created a light and mild toner that can wipe away dead skin cells and sebum in the pores and on the surface of the skin that can remain after cleansing.

The main ingredient is plum, which has been used as an herbal medicine for a long time. As a cosmetic ingredient, plum helps to remove dead skin cells and care for skin texture. It creates wonderful synergy with mung bean extract, a skin soothing ingredient, and the chemical exfoliants AHA and BHA.

Daily Exfoliating Toner
Green Plum Toner is ideal for use in the morning and evening during the first step of skin care to wipe away residual waste and smooth out the skin texture. After sufficiently moistening a cotton pad with toner, gently wipe the skin from the inside to the outside. It not only cleans up waste but also enhances the skin condition to facilitate better absorption of follow-up skin care products.

Green plum water 25% + Mung bean extract 2%
Donguibogam, an herbal medicine book from the Joseon Dynasty, states that plums lower the temperature, ease the mind, and help stop thirst and diarrhea. In Korean history, plum and mung bean were used as medicines to treat stomachaches or rid the body of toxins.
Plum water and mung bean extract as skin care ingredients help to smooth out skin texture and provide moisture.

AHA + BHA
With a mixture of 2% glycolic acid and 0.5% salicylic acid, you can use it every morning and evening to remove dead skin cells without irritating your skin. It is made with a mild formula that combines a low concentration of chemical exfoliants and plant extracts rather than attempting to create powerful effects via overly high concentrations of AHA and BHA since cosmetics are not categorized as drugs. This is because we believe that it is important to constantly monitor and care for the condition of the skin without causing irritation.

• [Skin Calming] It helps soothe and regenerate the skin because it contains 15% of Centella Asiatica, which is known to be effective for skin regeneration. This sheet mask is helpful for those who cannot apply makeup due to dry skin, or for those who want to moisturize their skin due to easily irritable skin problems.
• [Healthier skin] It helps maintain the natural health of the skin because it contains natural herbal ingredients such as mugwort extract, ballware extract, ginseng extract, and green tea extract.
• [Centella Asiatica Extract 15%] Centella asiatica is an ingredient known to help heal wounds since the ancient times, and it helps soothe and regenerate sensitive and damaged skin.
• [hyaluronic acids] There are three hyaluronic acids that can help keep your skin moist and healthy (hyaluronic acid, hydrolyzed hyaluronic acid, sodium hyaluronic acid).
• It was produced in a safe manufacturing facility certified by GMP. 2. All product booking boxes are manufactured using FSC-certified paper. 3. This product is cruelty-free and is against animal experiments. 4. We did not use artificial fragrance and colorants, essential oil, mineral oil, etc., that may irritate sensitive skin.
• Enriched with 15% Centella Asiatica, this mask pack is designed to comfort and soothe your skin. The combination of green tea extract, mugwort extract, and 3 types of hyaluronic acid deliver deep hydration, refreshing your skin from within.
  
  

[Skin Calming] It helps soothe and regenerate the skin because it contains 15% of Centella Asiatica, which is known to be effective for skin regeneration. This sheet mask is helpful for those who cannot apply makeup due to dry skin, or for those who want to moisturize their skin due to easily irritable skin problems.
[Healthier skin] It helps maintain the natural health of the skin because it contains natural herbal ingredients such as mugwort extract, ballware extract, ginseng extract, and green tea extract.
[Centella Asiatica Extract 15%] Centella asiatica is an ingredient known to help heal wounds since the ancient times, and it helps soothe and regenerate sensitive and damaged skin.
[hyaluronic acids] There are three hyaluronic acids that can help keep your skin moist and healthy (hyaluronic acid, hydrolyzed hyaluronic acid, sodium hyaluronic acid).

Enriched with 15% Centella Asiatica, this mask pack is designed to comfort and soothe your skin. The combination of green tea extract, mugwort extract, and 3 types of hyaluronic acid deliver deep hydration, refreshing your skin from within.

Beauty of Joseon Revive & Glow Serum Duo

A targeted serum set designed to improve elasticity, smooth fine lines, and enhance natural radiance for balanced, healthy-looking skin.

Revive Eye Serum: Ginseng + Retinal 30ml

An eye-focused serum formulated to help reduce the appearance of wrinkles caused by loss of elasticity.

Enriched with Ginseng Extract, rich in saponins, to support skin firmness and elasticity around the delicate eye area.
Contains 2% liposome-stabilized retinal (0.02% active) for improved stability and minimized irritation, delivering effective yet gentle anti-aging care.

Helps smooth, firm, and refine the look of under-eye skin with continued use.

Glow Serum: Propolis + Niacinamide 30ml

A glow-boosting serum inspired by traditional Korean herbal skincare to nourish, calm, and brighten the complexion.

Formulated with 60% Propolis Extract to moisturize and soothe skin while supporting overall skin health.
Infused with 2% Niacinamide to help strengthen the skin barrier and improve uneven tone and texture.
A mild BHA gently exfoliates to refine skin texture and promote a clearer, more radiant appearance.

Provides lasting hydration for a healthy, luminous glow.