The brow pencil with the spoolie makes it easy to blend in, and the color doesn't make my brows look harsh.
This is my favorite, no frizz after using this.
These are great! Gets all my makeup and sun screen off. I need to use 2 wipes
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JAVIN DE SEOUL
A tinted eye primer with a matte finish for a creaseless, long-lasting eye shadowing makeup base.
Tone-on-Tone Shades
The liquid-type formula with easy application creates a smooth base for a soft-matte finish and smudge-proof perfomance
See-through Soft Blur Base
A lightweight formulation with delicate pigments to bring out the best of your lids for a silky and flawless soft-focus eye makeup
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(4)
A tinted eye primer with a matte finish for a creaseless, long-lasting eye shadowing makeup base.
Tone-on-Tone Shades
The liquid-type formula with easy application creates a smooth base for a soft-matte finish and smudge-proof perfomance
See-through Soft Blur Base
A lightweight formulation with delicate pigments to bring out the best of your lids for a silky and flawless soft-focus eye makeup
04 Deep Coral:2026-04-25 | 07 Neutral Mauve:2026-04-25 | 10 Pale Coral:2026-04-25
Apply a moderate amount to eyelids, or cheeks, blending with your fingertips or a brush. Use alone, or allow formula to dry before applying eyeshadow.
*Remove with eye-makeup remover
TIP 1:
Apply a small amopunt with the applicator tip onto eyelids. Layer for a more vibrant color perfomance.
TIP 2:
Use fingertips to blend and create a natural soft matte finish.
TIP 3:
Use on both eyelids and cheek area for a delicate tone-on-tone makeup look.
[#01] Isododecane, Silica, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Titanium Dioxide, Hydrogenated Styrene/Isoprene Copolymer, Octyldodecanol, Hydrogenated Polydecene, Caprylic/Capric Glycerides, Methyl Methacrylate Crosspolymer, CI 77492, Disteardimonium Hectorite, Mica, CI 77491, Propylene Carbonate, Triethoxycaprylylsilane, Aluminum Hydroxide, CI 77499, Tocopherol
[#02] Isododecane, Silica, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Titanium Dioxide, Hydrogenated Styrene/Isoprene Copolymer, Octyldodecanol, Hydrogenated Polydecene, CI 77492, Caprylic/Capric Glycerides, Methyl Methacrylate Crosspolymer, CI 77499, Disteardimonium Hectorite, Mica, CI 77491, Triethoxycaprylylsilane, Propylene Carbonate, Aluminum Hydroxide, Tocopherol
[#03] Isododecane, Silica, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Titanium Dioxide, Hydrogenated Styrene/Isoprene Copolymer, Octyldodecanol, Hydrogenated Polydecene, CI 77492, Caprylic/Capric Glycerides, Methyl Methacrylate Crosspolymer, CI 77491, Disteardimonium Hectorite, Mica, CI 77499, Triethoxycaprylylsilane, Propylene Carbonate, Aluminum Hydroxide, Tocopherol
[#04] Isododecane, Silica, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Titanium Dioxide, Hydrogenated Styrene/Isoprene Copolymer, Octyldodecanol, Hydrogenated Polydecene, CI 77491, Caprylic/Capric Glycerides, Methyl Methacrylate Crosspolymer, Disteardimonium Hectorite, Mica, CI 77492, CI 77499, Triethoxycaprylylsilane, Propylene Carbonate, Aluminum Hydroxide, Tocopherol
[#05] Isododecane, Silica, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Titanium Dioxide, Hydrogenated Styrene/Isoprene Copolymer, Octyldodecanol, Hydrogenated Polydecene, Caprylic/Capric Glycerides, Methyl Methacrylate Crosspolymer, Disteardimonium Hectorite, Mica, CI 77491, CI 77499, CI 77492, Propylene Carbonate, Triethoxycaprylylsilane, Aluminum Hydroxide, Tocopherol
[#06] Isododecane, Silica, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Titanium Dioxide, Hydrogenated Styrene/Isoprene Copolymer, Octyldodecanol, Hydrogenated Polydecene, CI 77492, Caprylic/Capric Glycerides, Methyl Methacrylate Crosspolymer, Disteardimonium Hectorite, Mica, CI 77499, CI 77491, Propylene Carbonate, Triethoxycaprylylsilane, Aluminum Hydroxide, Tocopherol
[#07] Isododecane, Silica, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Titanium Dioxide, Hydrogenated Styrene/Isoprene Copolymer, Octyldodecanol, Hydrogenated Polydecene, Caprylic/Capric Glycerides, Methyl Methacrylate Crosspolymer, CI 77491, Disteardimonium Hectorite, Mica, CI 77499, Propylene Carbonate, Triethoxycaprylylsilane, Aluminum Hydroxide, CI 77492, Tocopherol
[#08] Isododecane, Silica, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Titanium Dioxide, Hydrogenated Styrene/Isoprene Copolymer, Octyldodecanol, Hydrogenated Polydecene, Caprylic/Capric Glycerides, Methyl Methacrylate Crosspolymer, CI 77492, CI 77499, Disteardimonium Hectorite, Mica, CI 77491, Propylene Carbonate, Triethoxycaprylylsilane, Aluminum Hydroxide, Tocopherol
Returns must be requested within 15 business days of receipt and items must be unused and unopened in their original packaging. Return shipping costs and a 25% restocking fee apply.
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Was not a primer at all - slipped and slid everywhere. The shade is nice but not $14 nice! Very disappointing.
I didn't get this Edna Hetzel
super smooth and easy to spread, the colors subtle and great to use as a primer
If you're a lazy person who loves makeup (that's me), look no further! This is a primer + shadow in one. You can wear it alone or layer it with your favorite shadows and it will be kept in place no matter how much you sweat. Colors are subtle and natural looking.
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WE ARE MOIDA!
MOIDA means 'to gather' or 'to come together' in Korean, capturing our mission to bring people closer through the joy of K-beauty.
Whether you’re new to Korean beauty or a longtime fan, MOIDA is where people and great products unite, making it easier than ever to find the skincare and beauty products that fit you best.
MOIDA means 'to gather' or 'to come together' in Korean, capturing our mission to bring people closer through the joy of K-beauty.
Whether you’re new to Korean beauty or a longtime fan, MOIDA is where people and great products unite, making it easier than ever to find the skincare and beauty products that fit you best.
GET TO KNOW US
STORE HOURS
Chatbot:
Monday - Friday: 9:00 am to 5:00 pm KST.
*Closed on weekends and national holidays*
Chatbot:
Monday - Friday: 9:00 am to 5:00 pm KST.
*Closed on weekends and national holidays*
The brow pencil with the spoolie makes it easy to blend in, and the color doesn't make my brows look harsh.
[APLB] Glutathione Niacinamide Body Lotion 300ml
This is my favorite, no frizz after using this.
These are great! Gets all my makeup and sun screen off. I need to use 2 wipes
Keeps my t-zone non greasy after on application
