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Todos los tipos
Primer
Serum
ampoule
bb/cc cream
beauty device
blusher
body exfoliator/patch
body moisturizer
body wash
box
cleansing balm
cleansing foam
cleansing gel
cleansing milk
cleansing oil
cleansing pad
cleansing powder
cleansing tissue
cleansing water
concealer
cream
cushion
diffuser
essence
eye brow
eye cream
eye patch
eye shadow
eyelash serum
eyelashes
eyeliner
face exfoliator
food
foundation
free
hair ampoule
hair essence/oil
hair mask
hair spray
hair treatment
hand/foot care
highlighter/contour
lip balm
lip essence/oil
lip gloss
lip mask
lip plumper
lip stick
lip tint
lotion
makeup remover
mascara
mist
modeling mask
multi balm/balm stick
neck care
nose mask
patch
peeling gel
peeling pad
powder
primer
serum
set
shampoo
sheet mask
sleeping/wrapping mask
spot treatment
sun cushion
sun stick
sunscreen
tone-up sunscreen
toner
toner pad
tool & accesaries
wash off mask
ROOTON
Experience deep nourishment and conditioning through plant-based multi-molecular technology, designed to care for hair from within.
Provides intensive moisturizing care with carefully selected plant-based oils that help restore softness and vitality.
A women-specific scalp and hair treatment, developed to address the unique needs of the female scalp and damaged hair.
Delivers targeted damaged hair care, helping improve texture and manageability.
Suitable for daily use, featuring a lightweight, refreshing, and non-sticky formula.
Scent Profile
Rosemary, Fig Berry, Tea









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Experience deep nourishment and conditioning through plant-based multi-molecular technology, designed to care for hair from within.
Provides intensive moisturizing care with carefully selected plant-based oils that help restore softness and vitality.
A women-specific scalp and hair treatment, developed to address the unique needs of the female scalp and damaged hair.
Delivers targeted damaged hair care, helping improve texture and manageability.
Suitable for daily use, featuring a lightweight, refreshing, and non-sticky formula.
Scent Profile
Rosemary, Fig Berry, Tea









Take an appropriate amount of the oil and gently apply to your hair. Apply more to split ends and severely damaged parts of your hair for better effects.
Cyclopentasiloxane, Cyclohexasiloxane, Dimethicone, Dimethiconol, C12-15 Alkyl Benzoate, Macadamia Ternifolia Seed Oil, Ethylhexyl Methoxycinnamate, Squalane, Hippophae Rhamnoides Oil, Eclipta Prostrata Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Isostearic Acid, Tocopherol, Hexadecane, Tetradecane, Melia Azadirachta Leaf Extract, Dodecane, Octadecane, Mangifera Indica (Mango) Seed Butter, Butyrospermum Parkii (Shea) Butter, Argania Spinosa Kernel Oil, Persea Gratissima (Avocado) Oil, Cocos Nucifera (Coconut) Oil, Laminaria Japonica Extract, Moringa Oleifera Seed Oil, Eicosane, 1,2-Hexanediol, Ethylhexylglycerin, Water, Fragrance, Geraniol, Linalool, Limonene.
* Please note that ingredients may vary by product version or option. Be sure to check the full ingredient list on the packaging before use.
Returns must be requested within 15 business days of receipt and items must be unused and unopened in their original packaging. Return shipping costs and a 25% restocking fee apply.
*If you’d like to request a return, please use our website’s chatbot.
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WE ARE MOIDA!
MOIDA means 'to gather' or 'to come together' in Korean, capturing our mission to bring people closer through the joy of K-beauty.
Whether you’re new to Korean beauty or a longtime fan, MOIDA is where people and great products unite, making it easier than ever to find the skincare and beauty products that fit you best.
MOIDA means 'to gather' or 'to come together' in Korean, capturing our mission to bring people closer through the joy of K-beauty.
Whether you’re new to Korean beauty or a longtime fan, MOIDA is where people and great products unite, making it easier than ever to find the skincare and beauty products that fit you best.
GET TO KNOW US
STORE HOURS
Chatbot:
Monday - Friday: 9:00 am to 5:00 pm KST.
*Closed on weekends and national holidays*
Chatbot:
Monday - Friday: 9:00 am to 5:00 pm KST.
*Closed on weekends and national holidays*
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