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Purito Seoul
Next-Gen Clarifying Solution
More than a quick fix, Clear Code Superfruit Serum features an innovative use of noni fruit extract to help disrupt bacterial communication pathways, supporting clearer-looking skin.
Microbiome-Balancing Care
Formulated to rebalance the skin’s microbiome, this serum targets key causes of blemishes, including clogged pores, excess sebum, and a weakened skin barrier.
Sebum Regulation for Clearer Skin
Helps regulate oil production while reducing the appearance of blackheads and whiteheads, promoting a smoother, more refined complexion.
Barrier-Strengthening & Calming Action
Synergistic active ingredients work together to strengthen the skin barrier, helping reduce redness and other signs of irritation caused by external stressors.

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Next-Gen Clarifying Solution
More than a quick fix, Clear Code Superfruit Serum features an innovative use of noni fruit extract to help disrupt bacterial communication pathways, supporting clearer-looking skin.
Microbiome-Balancing Care
Formulated to rebalance the skin’s microbiome, this serum targets key causes of blemishes, including clogged pores, excess sebum, and a weakened skin barrier.
Sebum Regulation for Clearer Skin
Helps regulate oil production while reducing the appearance of blackheads and whiteheads, promoting a smoother, more refined complexion.
Barrier-Strengthening & Calming Action
Synergistic active ingredients work together to strengthen the skin barrier, helping reduce redness and other signs of irritation caused by external stressors.

-After using toner, apply 2~3 drops of serum on your face.
-Gently spread it and pat to help absorption.
Purified Water, Butylene Glycol, Pentylene Glycol, Dipropylene Glycol, Propanediol, Noni Fruit Extract, Succinic Acid, Pine Leaf Extract, Panthenol, Coptis Root Extract, Lotus Leaf Extract, Yeast Ferment Extract, Glycerin, Betaine, Caprylyl Glycol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Arginine, Hydroxyacetophenone, Cetearyl Olivate, Dipotassium Glycyrrhizate, Allantoin, 1,2-Hexanediol, Sorbitan Olivate, Malachite Extract, Ethylhexylglycerin, Xanthan Gum, Disodium EDTA, Citric Acid, Gluconic Acid.
* Please note that ingredients may vary by product version or option. Be sure to check the full ingredient list on the packaging before use.
Returns must be requested within 15 business days of receipt and items must be unused and unopened in their original packaging. Return shipping costs and a 25% restocking fee apply.
*If you’d like to request a return, please use our website’s chatbot.
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WE ARE MOIDA!
MOIDA means 'to gather' or 'to come together' in Korean, capturing our mission to bring people closer through the joy of K-beauty.
Whether you’re new to Korean beauty or a longtime fan, MOIDA is where people and great products unite, making it easier than ever to find the skincare and beauty products that fit you best.
MOIDA means 'to gather' or 'to come together' in Korean, capturing our mission to bring people closer through the joy of K-beauty.
Whether you’re new to Korean beauty or a longtime fan, MOIDA is where people and great products unite, making it easier than ever to find the skincare and beauty products that fit you best.
GET TO KNOW US
STORE HOURS
Chatbot:
Monday - Friday: 9:00 am to 5:00 pm KST.
*Closed on weekends and national holidays*
Chatbot:
Monday - Friday: 9:00 am to 5:00 pm KST.
*Closed on weekends and national holidays*
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